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Pillows and mp3 players in hand, some turn cities into playgrounds

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Thousands filled Wall Street for International Pillow Fight Day on April 4, 2009. (Photo by Jonah Engle)

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Revellers staged a revolutionary water gun battle in Boston on Aug. 16, 2008. (Eddric Lee/Banditos Misteriosos)

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Feathers fly at the annual pillow fight in New York, one of 120 cities that participated in International Pillow Fight Day on April 4, 2009. (Photo by Marie Claire Andrea)

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"Redcoats" storm Boston's Esplanade Park in a revolutionary water gun battle, Aug. 16, 2008. (Photo by Thomas Kelly)

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Impromptu mp3 dance parties and giant pillow fights on the streets are sprouting up in cities and, with help from social media, this urban playground movement is going viral. But some fear too much success might spoil the fun.